With the restrictions placed on public gatherings and efforts to maintain social distancing, the live music and entertainment industry, and artists that rely on it, were significantly negatively impacted by Covid19. In an effort to lessen the blow for local musicians, Ari Goldblatt, Founder and owner of Boomer Productions, a Long Island based marketing and events company, created an online and social media-based entertainment service that offered local musicians an opportunity to continue to perform in front of a live VIRTUAL audience. Utilizing Facebook Live, Ari Goldblatt, through Boomer Productions Facebook Page, streamed live musical performances with artists who are performing from their own residences. Boomer Productions has worked with these artists in the past when promoting live in-person shows throughout Long Island and NYC. As part of this collaboration with local musicians, Boomer Productions executes promotional campaigns for each upcoming show and during the live stream he asks viewers to donate to the virtual “tip jar”. Understanding local residents were discouraged to go anywhere, the live music performances met a real demand and were welcomed by people who want to remain social and enjoy quality entertainment. In addition, Live At Boomer’s provided an outlet for local musicians to continue to entertain audiences and bring some revenue in.
Live At Boomer’s hosted over 70 virtual live music shows, generated over 100K video views, raised thousands of dollars for local and national philanthropic initiatives, and hosted a dozen of front and backyard performances. Looking to the future, we will continue to promote and host new shows going into the 20/21 winter. Please check the schedule for upcoming shows! Click Here
